Blog Archives

Brand Identity Logo – What’s the Difference?

Your Logo alone is not your Brand!

Many people I come into contact with on Social Media are quite aware that their logo alone does not form their entire brand. But do you really know what the difference is between a Brand, Identity and a Logo?

Your logo will be the main part of your identity,

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Posted in Brand Design, Logo Design
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Web Design Trends for 2016

Fast becoming a feature of Double S Design is to evaluate website design trends and look at why certain themes are set to continue.
Web Design Trends for 2016

In 2014 and 15 we wrote articles predicting what web design trends will be for the coming years. It looks like our favourite features and styles will continue to grow in 2016.

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Posted in Brand Design, illustration, Logo Design, Responsive Web Design, Website Design Help
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Ipswich Design Agency Moves to Town Centre

It’s been a long time coming, but the dream of having my own Ipswich Design Agency in the town centre was imagined back in the 1990s.

ipswich-design-agencyipswich-design-agencyHaving managed the design studio at GRE (later AXA), it was always an ambition to have my own design studio one day.

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Posted in Brand Design, Logo Design, Responsive Web Design
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How to Start a Business Brand

How do you start a business brand?

iconic-logosiconic-logos
So, you have an idea for a business and gone through the recommended steps at https://www.gov.uk/starting-up-a-business/start-with-an-idea

Now you are ready to think about building your brand, but what do you do?

The following has been written after meeting with new customers and discovering that sometimes key parts of a business plan may have been overlooked.

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Posted in Brand Design, Logo Design, Start a business, Website Design Help
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Anglia Business Exhibition Brand

Developing the Anglia Business Exhibition Brand:
Creating a brand for a client is more than just creating a logo.

It starts with the logo of course, but developing the brand needs planning and if possible the ability to have a bit of fun.

Developing the Anglia Business Exhibition Brand was a great project to do as it needed to be used across a vast array of media.

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Posted in Brand Design, Logo Design
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Brand Design Process

What to expect when briefing a designer for logo design

brand-design-processbrand-design-process

Many Designers have followed a well trodden brand design process when creating logos for their clients, in fact most will have been schooled this way at Art college. A previous article gives budding designers and clients and insight into logo design creation which can be seen here: top-tips-for-logo-design.

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Posted in Logo Design
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Top Tips for Logo Design

Sixteen Top Tips for professional logo design

In this article I outline 16 top tips for logo design, 16 key points to remember when working on logo design for yourself or a client. It takes practise to get to grips with creating great logos. Many of these points were covered when I was at college,

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Posted in Logo Design
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